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RiseUp's Viral 48-Hour Challenge is Taking Egypt’s Entrepreneurs to Facebook Live

Emulating the Ice Bucket Challenge's contagious effect, RiseUp has sparked a 48-hour challenge inviting Egypt's entrepreneurs to tell their stories on live video.

Ahead of the RiseUp Summit kicking off at Cairo’s tech valley on December 9th, a viral storytelling campaign has taken social media by storm, in a 48-hour-challenge where entrepreneurs are using live video to tell their stories.  

Titled #PurposeDrivenStartups, the campaign is emulating the infamous Ice Bucket Challenge, inviting the MENA region’s most passionate entrepreneurs to tell why they do what they do through a Facebook live video. The campaign, which kicked off yesterday and runs for 48 hours, was sparked by RiseUp Co-Founder Abdelhameed Sharara, who selected nearly 50 of this region’s finest startups to kick off the campaign, bringing the drive, the passion, and the social purpose of the Middle East’s startups back to the spotlight. Some of the entrepreneurs have already broadcasted live…

Ahmed Zahran, Co-Founder of Karmsolar

Riham Abu Elinin, serial entrepreneur and angel investor  

Waleed Abdelrahman, Founder of Mumms 

Maria Sanchez, Co-Founder of Maison Pyramide

Seif Abou Said, Founder of Mavericks

Tarek Nasr, Co-Founder of The Planet

 Follow more live videos using the hashtags #PurposeDrivenStartups, #Riseup16, and #WhyRiseup and check out the RiseUp Summit's website 

Todays Events
Ghalia Benali @ Cairo Jazz Club
Date: 3/22/2018
Time: 10:30pm - 3:00am
Venue: Cairo Jazz Club
Landscapes @ Mashrabia Gallery
Date: 3/22/2018
Time: 11:00am - 8:00pm
Venue: Mashrabia Art Gallery
D-CAF: Bachar Mar-Khalifé /TekLife/BitTuner
Date: 3/22/2018
Time: 8:00pm - 11:00pm
Venue: The Greek Campus
Back to The Future @ The Tap Maadi
Date: 3/22/2018
Time: 10:00pm - 3:00am
Venue: The Tap Maadi
Alex Crus / Shawki @ CJC 610
Date: 3/22/2018
Time: 10:00pm - 3:00am
Venue: Cairo Jazz Club 610
Short Film Workshop @ Magnolia
Date: 3/22/2018
Time: 7:00pm - 9:00pm
Venue: Magnolia Cafe
Mahragan  Islam Chipsy @ Underground
Date: 3/22/2018
Time: 10:00pm - 3:00am
Venue: UnderGround
D-CAF: Small Rooms @ El Warsha
Date: 3/22/2018
Time: 5:00pm - 6:30pm
Venue: El Warsha