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Umm Kulthum's Hologram to Perform at Massive Concert in Saudi Arabia

Ahh, the wonders of technology.

umm kulthum

Umm Kulthum is hands-down the ultimate diva in the history of Arab music. Although she died 47 years ago, it’s difficult to go a day in Egypt without hearing her unique, vibrant voice. And while we're yet to crack how to bring back the dead, this Saudi production company didn’t let that get in the way of their dreams of seeing Umm Kulthum “live”, announcing putting together a massive concert using the legendary singer’s hologram, according to Egypt Today.

Unsurprisingly, following the announcement of this unorthodox concert, the hashtag “Umm Kulthum in Saudi Arabia” became a top trend in Saudi Arabia’s Twitter.

"47 years after the departure of the icon, her fans will be going back in time for some unforgettable moments. Watch this extraordinary clip for Um Kulthum standing tall and singing as if she's still alive. Soon in Saudi Arabia.

This is actually not the first time that Umm Kulthum is “brought back to life” with the use of a hologram; an Amman-based design agency did this first in 2013 at Cairo's Salah Al Din Citadel, at the launch event of MBC Misr, in the presence of a large group of Arab actors, musicians, and filmmakers.

Umm Kulthum has left us quite a while ago, a long 47 years now, but hologram or not, she certainly still lives in many Egyptians and Arabs’ hearts.

Main image from Medina Portal


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