After taking Tanta by storm, the now legendary Zamalek cupcake store is venturing into the streets and hearts of Ismailia.
In the world of guilty pleasures, you never know what to expect. What started as a luxury product on an island that is as literally as metaphorically isolated, is now taking over Egypt's remote corners with their sprinkles of Red Velvet fantasy and Cream Cheese Cronut temptation - yeah, go ahead and tell us you didn't try those.
Hogging the cupcake podium with spots across Cairo, the overlords of all things cupcake not only expanded their sweet domination to Tanta but are now also venturing into the homes of Ismailia, where yet another colorful store will open.
The store will swing open its door to cupcake fantasy this September in a continuous effort to "develop our services with the customer’s needs as our primary guideline,” as Adel Sedky, co-founder, says. “We have expanded our menu in conjunction with our Ismailia branch opening.”
In addition to their core sweet menu, Laila and Adel Sedky, the siblings behind the mammoth sweet Pantheon, now offer a savory menu to satisfy all cravings. Additionally, their Ismailia branch has inaugurated a catering option, where customers can personalize cupcakes, cakes, and biscuits in an effort to, once again and as shatteringly as ever, take over the cupcake world in Egypt and beyond.