Introducing the bead bag trend into Egypt, Swirlz is the new brand bringing us our next local handcrafted summer item.
“I started Swirlz during quarantine and the idea behind it was to support the girls, women, and moms who have the talent to make these beautiful bags who are also most likely affected financially by the pandemic and to make use of my time as my other business was on hold,” founder Passant Morshedy told CairoScene.
Employing local women to do the handicraft work, Swirlz makes it a point to do its part to support one another during this tumultuous time. At the same time, these trendy items are a perfect fit for summer, considering that beads are safe around water and sand.
Swirlz also creates bead tops and take custom orders so you can take an active role in your bag’s final size, shape, and colour. If you’re in Sahel, you can pick yours up at Marassi, shop through mitcha.com or DM them through their Instagram to order.